Article: Identifiable, Functional, Consistent Uniforms: A Better Standard Than 'Professional'
- Kate Connell
- 2 hours ago
- 4 min read

Last time, the target was patrons: "family friendly" as a vague standard that lets bias operate without ever stating itself. The staff-facing version of the same move is "professional." Ask a facility what their uniform policy is actually protecting, and you'll rarely get a functional answer sun protection, chlorine durability, quick identification on deck. You'll get "we want our staff to look professional." That phrase sounds like a standard. It isn't one. It's a stand-in for whatever the person enforcing it happens to find acceptable, and just like "family friendly" it doesn't land evenly.
"Professional" usually means "doesn't draw attention to a body I've decided is the problem"
Put two lifeguards in the same regulation swimsuit. One is enforced with a warning about being "unprofessional." The other isn't. The difference is rarely the garment. It's the body wearing it.
A lifeguard with a larger chest gets told her uniform looks "unprofessional" in a cut that a flatter-chested coworker wears without comment. A male lifeguard with a visibly muscular or heavy build gets more scrutiny over the exact same trunks another guy wears freely. None of this is written down anywhere as "we hold larger bodies to a stricter uniform standard" — because nobody would sign off on that as policy. But that's what "professional" ends up meaning in practice, applied one body at a time, by whoever's supervising that shift.
The tell is the same as with "family friendly": if the standard can't be written down as a specific, garment-level rule that applies to every body the same way, it isn't a standard. It's a preference being enforced selectively, with a respectable-sounding word doing the work of hiding that.
Gendered assignment is a separate problem from vague language — and it compounds it
Many facilities layer a second issue on top: uniforms assigned by gender rather than offered as options. Women get one cut, men get another, and the assumption baked in is that everyone's comfort, body type, and coverage needs map neatly onto that binary. They don't.
The fix isn't guessing at a "better" assignment. It's not assigning gendered uniforms at all. Offer functional options — board shorts, fitted trunks, one-piece suits, tankinis, rash guards, different swimsuit cuts — and let every staff member pick from the same menu based on fit, comfort, and function, not based on which one someone assumes matches their gender. A guard who wants more coverage should be able to choose it. A guard who wants less should be able to choose that too. Neither choice should read as more or less "professional" than the other, because the actual standard has nothing to do with how much skin is showing — it has to do with whether the uniform lets someone do the job.
Ask what the uniform is actually for
This is where "professional" falls apart the fastest once you interrogate it: it's not actually about the job.
A lifeguard's uniform needs to do a small number of concrete things — be immediately identifiable as staff from a distance, allow full range of motion for a rescue, hold up to chlorine and sun, and reasonably protect skin during hours of shift-length sun exposure. None of those functions has anything to do with chest size, muscle definition, or which cut looks more "modest." If a facility genuinely cares about sun protection, that's a real, statable, consistent standard — require rash guards or UPF-rated shirts for every guard, regardless of gender or body type, because skin cancer risk doesn't discriminate by who you're worried looks a certain way in a swimsuit.
That's the difference between a functional rule and a vague one. "Everyone on deck wears a UPF shirt during peak sun hours" is a rule you can write down, apply identically, and defend. "Look professional" is not — it's an invitation for whoever's in charge that day to decide which bodies pass and which don't.
A checklist for actually evaluating a uniform
Before defending a uniform requirement — or writing a new one — run it against three questions instead of the word "professional":
Is it identifiable? Can a patron in distress, or a parent looking for help, spot a staff member at a glance, from a reasonable distance, regardless of that staff member's body type or the specific cut of swimwear they've chosen? Identification should come from color, logo placement, and consistent style — not from a narrow silhouette that only some bodies produce.
Is it functional? Does it let the person move freely enough to perform a rescue, swim the full length of the pool, sit in an elevated chair for an hour, and handle sun and chemical exposure for a full shift? If the "professional" version of the uniform is less functional than the alternative someone would otherwise choose, the priority has been placed on appearance over the actual job.
Is it consistent? Would the exact same top, bottom, or coverage level be acceptable on every staff member regardless of size, chest, muscle definition, or gender? If the honest answer is "on some people it would be fine and on others we'd say something," the rule isn't actually about the garment. It's about the body, and it needs to be rewritten until it's genuinely body-neutral.
If a uniform policy passes all three — identifiable, functional, consistent — it doesn't need the word "professional" attached to it at all. The rule will already speak for itself. And if it can't pass all three, "professional" was never describing the uniform. It was describing whose body the facility had quietly decided was the exception.




Comments